Analisa Digital Marketing Dan Pembuatan Website Pada Toko Sepatu Pisang
Abstract
Business in this era is growing rapidly with a variety of strategies and tactics available. This causes the business sector to compete tightly. Every business owner must have a strategy in implementing his business and must not be left behind in terms of reading the current market situation. One of them is to prioritize and see the great potential in the application of digital marketing because it covers a wider and more practical market. Among targeting and segmenting the value of products in the business that we run becomes more focused. While conventional transactions are slowly starting to be abandoned because they are considered less efficient and effective. This has become a reference for Store of Banana Shoes to plan the creation of a website and analyze digital marketing to gain effectiveness and efficiency in buying and selling shoes online to be able to have strong competitiveness in global product marketing.