Penerapan Pemasaran Dijital pada Kotak Sayur

  • Hans Christian Hartanto
  • Diana Trivena Yulianti

Abstract

Advantages of digital marketing implementation are more efficient costs, and more measurable results and simplicity. Kotak Sayur is a company that provides fresh vegetables to their customer. The innovation they offer is that vegetables purchased by customers will be picked and delivered on the same day. In this paper will contains the steps that have been taken to implement digital marketing in Kotak Sayur, including, website development, search engine optimization, content marketing, and e-mail marketing. The result already achieved which are analyzed and then the results that have been achieved will be analyzed and improvements will be made.

Published
2019-04-29
Section
Articles